Skip to main content

What Happened to SaveBetter?

SaveBetter, known for partnering with smaller regional banks to offer high interest rates on savings, money market, and CD accounts; is “changing” its name to that of its parent company – Raisin.

Raisin GmbH is SaveBetter’s parent company. They’ve been operating out of Europe since 1973 and have partnered with ~400 banks across 30 countries. When they expanded into the United States, they opted to use the name SaveBetter.

In their current logo, you can see that it’s called Savebetter by raisin.

It looks like they intend to bring it all under one brand by using the Raisin name.

Table of Contents
  1. SaveBetter Is Rebranding to Raisin
  2. What Will Change?
  3. Why Are They Doing This?
  4. What Should I Do?

SaveBetter Is Rebranding to Raisin

That’s the basic gist – the company is turning the logo from:

And changing it to:

Savebetter as a brand will effectively be gone.

What Will Change?

From the looks of it, there won’t be any significant changes to what you get as a customer. You still get higher rates through partner backs via pooled deposit accounts.

Since this is only a rebranding, the websites you visit will change and the names and images will change. Instead of SaveBetter and its logo, you’ll see Raisin and its logo.

We’ve received word that Raisin will be building an app and that will be launched sometime in the middle of this (2023) year. SaveBetter does not have an app right now, which puts it a little behind other banks, but since it’s strictly a savings account, not having an app hasn’t hindered it so far.

It would be nice to have one though, as it would make it easier to maximize your interest rate.

Other than the forthcoming app, this change is mostly cosmetic. You’ll see changes in the website URL, instead of going to SaveBetter.com, you’ll be going to Raisin.com/en-us – all pretty standard changes in a rebranding.

Why Are They Doing This?

Raisin is well known in the UK and Europe so I think they wanted to build up a single brand, rather than build up two names – SaveBetter in the United States and Raisin in Europe.

They’ve raised a tremendous amount (most recently a €60 million Series E in March) and it seems prudent that you’d want to put all your marketing and investment into a single brand, rather than splitting it up.

Personally, I like the name SaveBetter over the more generic name of Raisin but what do I know? 😂

What Should I Do?

If you are a SaveBetter customer, there isn’t anything to do. Your money is with partner banks and earning a good interest rate. If you’re happy with that, there isn’t anything you need to do.

If you aren’t a SaveBetter customer, this change doesn’t influence our opinion of them as a company, the safety of your funds, or the quality of their offering. In fact, with an app, the offering is looking to improve a little bit.

If you want to learn more, our SaveBetter/Raisin review will have more.

Or check out their website.

The post What Happened to SaveBetter? appeared first on Best Wallet Hacks.



from Best Wallet Hacks https://ift.tt/hq0FPNL
Labels:

Comments

Post a Comment

We will appreciate it, if you leave a comment.

Popular posts from this blog

Everyday Items That You Can Recycle for Money

Why toss things in the trash when you can recycle them — and make a little money in return? By diverting certain items from the waste stream and keeping them out of landfills, you can also make extra money or help out worthy causes. From scrap metal to ink cartridges, bottle caps to construction materials, you can recycle a huge variety of items in exchange for cash. We’ve also included information on how to recycle items for the sake of good will. Ready to see all the different things you can recycle for money? How to Recycle Household Items for Cash First, you’ll need to find a recycling center or collection point that is looking for what you want to get rid of. While the goal is to make money, you might settle for a donation — which could be tax deductible — if it means clearing out the garage. The collection center will also let you know how to prepare items to their specifications. Find a Collection Point To find a recycling center near you, head to Earth911.com and plug in...
Post a Comment
Read more

Fizz Debit Card Review: A Credit Builder for College Students

If you’ve struggled with poor credit or are completely new to credit, you know how hard it can be to build a strong credit score. The lenders who offer the best credit products and the lowest interest rates seem only to want to deal with clients with excellent credit. But how do you build credit without debt ? To help, an increasing number of fintech companies are developing credit-builder loans and other products to help people establish or rebuild their credit. Some are more successful at it than others. In this Fizz review, I’ll explain how one company aims to help college students build credit and create healthy financial habits. But how does Fizz work, and is it safe to use? I’ll answer those questions and more in this Fizz review. Table of Contents What Is Fizz? How Does Fizz Work? How Does Fizz Make Money? Key Features of Fizz Build Credit Control Spending Earn Rewards Learn About Money Pros and Cons of Fizz Fizz Alternatives Extra Debit Card Sesame Cash ...
Post a Comment
Read more

How to Ask Your Manager for Feedback (& easily impress them)

Your manager is either your greatest friend, or your biggest obstacle. No matter where your manager stands on this spectrum, getting feedback from them is going to be a valuable resource for your professional growth so this is something you should be doing consistently at work if you want to get more promotions and raises. […] Source from I Will Teach You To Be Rich https://ift.tt/XNUxhGu
Post a Comment
Read more