Studies show that Gen Z is focusing less on aggressively saving for early retirement and more on enjoying life in the present. This “soft saving” trend prioritizes quality of life and living in the moment over amassing savings. While resistance against hustle culture is good for mental health, not taking advantage of saving young could lead to serious consequences later in life. We agree that Gen Z faces tough economic challenges like lower wages and higher costs that make it difficult to save significantly. The high cost of living is seen as a major barrier to financial success by over half of Gen Z. Compared to previous generations, Gen Z also has lower retirement expectations and doubts they'll have enough savings. But rather than cutting back, the majority of Gen Z say they'd prefer a better lifestyle over extra savings. Many seem more interested in spending money on experiences than building up emergency funds or retirement savings. This attitude concerns some financial
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